We Asked, You Answered: The Top Halloween Beauty Brands According to Influencers
Obviously surveyed more than 320 influencers from our beauty network to find out which looks and beauty brands will dominate Halloween this year. Here’s what you had to say about standing out during this year’s spooky season!
One Word: Euphoric.
Exaggerated eyes are going to sweep us away on All Hallows’ Eve. An overwhelming 41% of influencers say that this year’s looks are going to be inspired by HBO hit Euphoria, so get ready for lots of rhinestones and glitter, ephemeral abstracts, and bold yet feminine neons.
With more than 34,000 #euphoriamakeup posts on Instagram, we may not be surprised, but we’re definitely there for it.
CHECK OUT THESE OBVIOUSLY INFLUENCERS ROCKING THE LOOK
Batting Way Above Average.
With all of us keeping our eyes, well, on the eye, we wanted to know which brands delivers the best lashes. One stood out from the pack: 43% of influential makeup mavens says Ardell was their go-to brand for the finest fake lashes. Huda Beauty, Eylure, and Make Up For Ever followed in that order.
Making It Last.
Whether you’re hitting costume parties or out for a night on the town, nobody wants to spend a few hours on the perfect Halloween look only to have it fade before the clock strikes twelve.
Our influencers have the inside line on which primers will help makeup last all night: 29% say Smashbox is the star, 17% say Tarte is your best bet, and Fenty Beauty and Becca tied for the bronze medal at 11% each.
No Tricks. Only Treats.
There are some makeup brands that are fail-proof no matter the product. We asked our beauty influencers to rate their top two budget-friendly brands that always offer all treats and no tricks.
With 48% and 47% respectively, NYX and COLOURPOP topped the charts, but MAYBELLINE was a close third with 41%. Everyone’s favorite newest brand to TikTok e.l.f followed, and Wet n’Wild made it onto the boards too.
